LIC in South Africa
Trusted Genetics, Proven Through Decades in South Africa
The LIC Europe team is proud to bring our very best genetic offerings to South African dairy farmers.
About us
LIC International, based at our New Zealand headquarters, works closely with Genimex in South Africa to connect local dairy farmers with the best of New Zealand’s pasture‑based genetics. This long‑standing partnership, established in the late 1990s and led by Genimex founder and manager Chris Cloete, reflects a shared commitment to improving the productivity and sustainability of South African dairy farming. Chris’s experience and enduring representation of LIC have helped strengthen genetic progress and industry capability across the country.
South Africa’s dairy industry operates across a wide range of production environments, from irrigated and pasture‑based systems to mixed forage and supplementation models. With variable climates, seasonal rainfall patterns, and increasing pressure on efficiency and resilience, South African dairy farmers require genetics that perform reliably under diverse and often challenging conditions.
New Zealand’s pasture‑based dairy system shares many of these realities. Genetics are developed to convert grass and home‑grown forage into milk efficiently, while maintaining fertility, durability, and lifetime performance—traits that are essential in systems where adaptability and robustness matter as much as output.
Tested in pasture‑based environments and proven globally, LIC genetics offer South African dairy farmers a reliable option for building efficient, resilient herds that perform across grass‑, forage‑ and supplement‑based systems.
Explore our international website to learn more  about LIC, our genetics, products and services, and history and performance of New Zealand’s pasture-based dairy industry.
Contact us
LIC International Team
South Africa – a key market for LIC
With similar farming conditions to those in New Zealand, South Africa has always been a key market for LIC.
